Artist: Thiago Oliveira
Studio: Lobo / Vetor Zero
Info from Oliveira: “Styeframes for HP’s campaign “Alicia Keys Beats”, the idea was to create transitions using illustration and animation techniques showing people flying into Alicia’s ears and entering a visual world based in her experiences. At first I thought of using LiveAction in this project.”
Artist: Diogo Kalil
Studio: Lobo
Info from Kalil: “The idea was to transmit Alicia Keys universe: her early years and childhood in Hell’s Kitchen, her performing arts education and influences like Marvin Gaye.”
Artist: João Lavieri
Studio: Lobo
Info: The agency brief was that we should tell Alicia Keys story by a psychedelic point view using heavy illustration to create a flow of information and facts of her life. The challenge was how we would animate those freeform organic illustration.
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